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Kate Fairmaid

Managing Director

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Kate entered real estate in 2016, a pivotal time as the industry transitioned from traditional to digital, and her timing couldn’t have been better.

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With fresh tertiary knowledge and natural selling instincts, she has built a dynamic career specializing in off-the-plan sales and creating a bold, polished brand with WHITEFOX in New Zealand. Her early exposure to property through family, surrounded by construction and architects, gave her a unique ability to market homes beyond their potential.

Under Kate’s leadership, WHITEFOX has grown into a powerhouse in the South Island, opening a stunning waterfront office in Wanaka and becoming the agency of choice for homeowners and developers. In Queenstown, she has guided her team to exceptional success, personally achieving record sales, including a standout transaction at Arthur’s Point within the Canyon Ridge development. Her dedication to excellence has cemented WHITEFOX’s reputation and established Kate as one of the most respected voices in the industry.

For Kate, the art of The Deal lies in the craftsmanship of the campaign – representing each home in its best light. Dedicated, diligent, and direct, she earns the respect of her clients for her honesty and attention to detail. In an industry where actions speak louder than words, Kate’s consistent follow-through and results keep her team and clients loyal.

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THE DEAL: 2025

A year of milestones.

Achieving an record off-plan sale in Wānaka, calling multiple auctions, and delivering world class campaigns, 2025 was a year of milestones for Kate. Her unwavering support for the team and her track record of excellence set the tone for an exciting 2026.

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VENDOR TESTIMONIAL

May 2024

Make a good first impression, it lasts a lifetime.

couch
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VENDOR INTERVIEW

Deal Recap

SEALS THE DEAL: 81 Warren Street, Wanaka

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THE DEAL: Q2 UPDATE

Demand holding and the team expanding.

Auctions called. Headlines made. And momentum that keeps building. From strong results across Arthurs Point, Fernhill and Hanley’s Farm to a $3.5M land sale in Wanaka’s Tiffany Lane, Q2 delivered standout moments on both sides of the Crown Range.

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WTF PODCAST

WTF Live #002 Mountain Club Queenstown

In this live episode of WTF, Kate Fairmaid interviews Marty at the Mountain Club in Queenstown, unpacking personal branding, social media strategy, and how to build a high-performance team culture in a changing market.

fireplace
Play

VENDOR TESTIMONIAL

May 2025

Queenstown Hill. Frankton. Koko Ridge. Three properties. One trusted team. Barbara bought and sold with Kate and Matt - again and again, because great results speak for themselves.

head
Play

THE DEAL: 2025

A year of milestones.

Achieving an record off-plan sale in Wānaka, calling multiple auctions, and delivering world class campaigns, 2025 was a year of milestones for Kate. Her unwavering support for the team and her track record of excellence set the tone for an exciting 2026.

neighborhood
Play

VENDOR TESTIMONIAL

May 2024

Make a good first impression, it lasts a lifetime.

couch
Play

VENDOR INTERVIEW

Deal Recap

SEALS THE DEAL: 81 Warren Street, Wanaka

photography
Play

THE DEAL: Q2 UPDATE

Demand holding and the team expanding.

Auctions called. Headlines made. And momentum that keeps building. From strong results across Arthurs Point, Fernhill and Hanley’s Farm to a $3.5M land sale in Wanaka’s Tiffany Lane, Q2 delivered standout moments on both sides of the Crown Range.

t-shirt
Play

WTF PODCAST

WTF Live #002 Mountain Club Queenstown

In this live episode of WTF, Kate Fairmaid interviews Marty at the Mountain Club in Queenstown, unpacking personal branding, social media strategy, and how to build a high-performance team culture in a changing market.

fireplace
Play

VENDOR TESTIMONIAL

May 2025

Queenstown Hill. Frankton. Koko Ridge. Three properties. One trusted team. Barbara bought and sold with Kate and Matt - again and again, because great results speak for themselves.

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Kate Fairmaid

Managing Director

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